Today, we're learning how good writers become good editors, exploring sales page copywriter tips, checking best practices for preparing for calls and more!
View in browser
Brafton. Fuel Your Brand

The Content Marketer

Today, we're learning how good writers become good editors, exploring sales page copywriter tips, checking best practices for preparing for calls and more!

Newsletter

The Red Pen: How Good Writers Become Good Editors

6 MINUTES TO READ

The Red Pen: How Good Writers Become Good Editors

Learn how to be an effective, helpful editor by wielding the infamous “red pen” with confidence, comfort and your own style.

EDIT LIKE A PRO »
Sales Page Copywriter Tips: How To Write Effective Sales Copy (or Hire Someone Who Can)

6 MINUTES TO READ

Sales Page Copywriter Tips: How To Write Effective Sales Copy (or Hire Someone Who Can)

Sales pages require the expert touch of a copywriter who knows how to convert customers. Here are tips for writing your own pages or hiring someone.

BRING THE CONVERSIONS »
Preparing for Calls: Tips and Best Practices for Less Stress

6 MINUTES TO READ

Preparing for Calls: Tips and Best Practices for Less Stress

Discover key best practices to try reducing stress for your next call, client meeting or internal debrief.

PERFECT YOUR CALL PRESENCE »
The ai marketer
Sales Reps vs. AI: Will AI Ever Replace Salespeople?

Sales Reps vs. AI: Will AI Ever Replace Salespeople?

AI looms over many jobs as a shadow waiting to enshroud the humans who currently carry them out. But will it ever replace salespeople? Here’s what we know.

READ ON THE AI MARKETER

A Steady Stream of SEO Wins for a Global Water Treatment Enterprise

We helped a global water treatment enterprise soar on SERPs with a +285% increase in SERP feature positioning YoY.

VIEW CASE STUDY
A Steady Stream of SEO Wins for a Global Water Treatment Enterprise
Survey: How Did Marketers Use AI in 2025?
LinkedIn post of the week
linkedin post of the week decem 5
Check out what else we are reading
CLUTCH

Brand Authenticity Playbook for 2026: What Consumers Really Care About

MARKETING BREW

Ready or Not, AI-generated Ads Have Come to CTV

SEARCH ENGINE LAND

Why PPC Tests in 2026 Call for Nuance, not Winners

Subscribe
Facebook
LinkedIn
X
Instagram

Visit us at www.brafton.com

Manage Preferences

----

Brafton, Inc., 2 Oliver St., 2nd Floor, Boston, MA 02109, United States, +1 617-206-3040